Effective Date: January 28, 2026

Overview

This Privacy Policy explains how 417 Performance Chiropractic and Sports Rehabilitation (“417 Performance Chiro LLC”) collects, uses, and protects any information that you give us when you use this website. 417 Performance is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.

417 Performance may change this policy from time to time by updating this page. We recommend users check back occasionally to stay informed.

1. Information We Collect

We may collect the following information:

  • Name and contact information including email address and phone number.
  • Demographic information such as postcode, preferences, and interests.
  • Limited technical data collected automatically (IP address, browser type, and device type).

2. SMS Opt-In Protection 

Mobile information will not be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

3. SMS Opt-In Details 

We collect your phone number for SMS purposes only when you explicitly provide it through our website contact forms. Opt-in is strictly voluntary and is achieved by manually checking an optional, unchecked-by-default box. We record your consent along with a timestamp and the specific disclosure text agreed to at the time of submission. Consent is not a condition of purchasing any goods or services.

4. How We Use Information

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

  • Internal record keeping and improving our products and services.
  • To respond to inquiries and appointment requests.
  • To send emails or text messages only when a visitor has explicitly opted-in.
  • Message frequency varies.

5. Third Party Services & Partners

We use third-party services to support website functionality and communication (such as website hosting and scheduling tools). While we may provide information to third-party partners for marketing or promotional purposes regarding other services, this strictly excludes SMS opt-in data and mobile phone numbers as stated in Section 2. Third parties do not receive permission to use your mobile information for their own marketing purposes.

6. Data Security and Handling (Audit Requirement)

We implement robust administrative and technical safeguards to protect your information. All data submitted through our website is protected via Secure Socket Layer (SSL) 256-bit encryption. Access to your personal information and SMS consent data is strictly limited to authorized personnel using multi-factor authentication (MFA) to prevent unauthorized access, disclosure, or alteration. We maintain strictly controlled data handling procedures to ensure your information remains secure.

7. Controlling Your Personal Information

You may choose to restrict the collection or use of your personal information in the following ways:

  • Whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used for marketing purposes.
  • To opt-out of SMS communications, reply STOP to any message received from us at any time. For help, reply HELP.
  • If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by emailing us at info@417performance.com.

8. How We Use Cookies & Links

A cookie is a small file which helps analyze web traffic. Cookies allow web applications to respond to you as an individual. We also provide links to other websites; however, we do not have control over those sites and are not responsible for the protection and privacy of any information you provide while visiting them.

9. HIPAA and Medical Records

This website is not intended for submitting protected health information related to diagnosis or treatment. Patient medical records follow HIPAA requirements under a separate Notice of Privacy Practices, available upon request in our office.

10. Contact Information

417 Performance Chiropractic and Sports Rehabilitation
4728 S. Campbell Ave., Suite 132
Springfield, MO 65810

Phone: (417) 597-3777

Email: info@417performance.com


Please see our Terms and Conditions page for more details